How to Design and Administer a Survey
Friday May 20th 2011, Monterey, CA
In this intensive one-day seminar,
instruction is provided on the essential
elements of designing and administering
an online or hardcopy survey instrument.
Participants will learn how to identify
primary research questions and design
survey items that gather appropriate
kinds of data. Instruction will cover
development of multiple-choice, rating,
ranking, and open-ended survey items.
Other topics include analysis of
categorical and continuous data and
options for presenting research findings
graphically. Online survey design, survey
administration, and data analysis will be
demonstrated using two popular survey
software packages.
This training is ideal for managers and
administrators wanting to measure the
effectiveness of co-curricular and academic
programs through surveys.
Prior survey research experience is not
required.
If you are working on a draft survey
instrument, please email a copy to
lisa@PAERconsulting.com at least two
weeks ahead of time. Please bring a
draft with you to the seminar.
Seminar Begins at 9:00 AM in Brandman College Classroom #11 across from Fisherman’s Wharf
Agenda:
- Identifying study objectives
- Defining the target population
- Identifying measurable outcomes
- Designing and testing the survey
- Common survey pitfalls
- Administering the survey
Morning Session:
Lunch Break
- Following up with non-responders
- Preparing data for analysis
- Analysis of categorical and continuous data
- Qualitative data analysis
- Report writing and presentation
- Ethical considerations in survey research
- Individual Consultation
Afternoon Session: